From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom shortlisted for ADC Awards!

** Get first 4 lines of

We are excited to share that our Yuwell Group Showroom project has been shortlisted by the ADC Jury. The final results will be announced on April 28.

This recognition underscores our commitment to placing emotional connection at the core of healthcare design. The showroom concept highlights how spatial experiences can foster clarity, dignity, and everyday healing. Yuwell Medical sought to bridge the gap between hospital care and at-home support by reimagining medical devices as accessible and emotionally resonant tools. The showroom, designed as an art museum of industrial design, creates warm, inviting spaces that foster emotional connections with medical technology. Through immersive lighting, curated materials, and interactive elements, the exhibition transforms medical devices into approachable parts of everyday life.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom Shortlisted for 2025 WXO World Experience Awards!

** Get first 4 lines of

Last weekend, 2025 WXO World Experience Awards announced its shortlist, VAVESTUDIO’s design，Yuwell Group Showroom was selected as one of the top 6 shortlists in the “Experience of the Year – Mid to Large Budget” category! The final award winners will be revealed at the WXO event in London on April 29.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to speak at London Experience Week

** Get first 4 lines of

When technology meets emotion, can experience design truly move us — or does it risk losing its human touch?

On April 30 from 2:00 to 2:30 PM BST (London Time), Tobias Geisler, Co-founder of VAVESTUDIO, will speak at the 2025 London Experience Week. At the Science Lab session held at Phantom Peak, he will join Rosie O’Connor (UK) and Miguel Melgarejo (Mexico) for a cross-cultural dialogue.

In this 30-minute session, the three speakers will explore the theme “Technology vs Emotion”: Is technology diluting emotional depth in experience design, or can it actually amplify it? Through storytelling, debate, and confrontation of ideas, the session aims to challenge common assumptions and uncover how design and technology can create truly moving spaces.

This session is part of London Experience Week – a global experience economy summit initiated by the World Experience Organization (WXO). From April 28 to May 2, over 500 pioneers in creativity, brand leadership, operations, and investment will gather in London to explore the future of experience design.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVE ranked among PAGE Magazine’s Top 50 Creative Agencies

** Get first 4 lines of

VAVE once again ranked among PAGE Magazine’s Top 50 Creative Agencies! A huge shoutout to our team, partners, and clients—2025, Let’s make people feel.

Each year, PAGE magazine selects the Top 50 most successful creative agencies and design studios in Germany. This ranking is based on core dimensions such as creative quality, commercial value, and industry impact. Since its launch, it has not only become a key reference for brands seeking creative partners but also a driving force for benchmark practices in visual design, digital experiences, and business innovation.

PAGE is a globally renowned German design magazine. Since 1986, PAGE has consistently focused on the core principles of “Design, Coding, Business” to drive visual innovation across print, web and mobile platforms. More than just presenting world-class works in layout, cover and visual design, it provides in-depth analysis of industry trends, serving as an indispensable source of inspiration for designers, programmers and brands alike.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to be jury of ADC Festival

** Get first 4 lines of

The ADC Jury 2025 is set – and we’re excited that we will be part of it! Tobias Geisler, Co-Founder of VAVE, is once again joining the Spatial Experience/Exhibition jury. On April 8 & 9, a panel of top creatives will come together to evaluate the boldest and most immersive work of the year.

The focus will be on ideas that go beyond aesthetics – experiences that captivate, challenge conventions, and create lasting impact. The jury process will be an inspiring exchange of insights, debates, and a celebration of outstanding creative achievements. Let’s celebrate the work that moves us！

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

HU Haijie attended CAA’s DALU Forum: Make People Feel

** Get first 4 lines of

On March 13, 2025, Hu Haijie, co-founder of VAVESTUDIO, was invited to attend the 140th session of the “DALU Forum”, hosted by the School of Visual Communication at China Academy of Art (CAA). He delivered a speech titled “Make People Feel”.

The famous modernist aesthetic dictum, 「Form Follows Function」has inspired countless variations, such as 「Form Follows Content」 ,「Form Follows Fiction」and 「Form Follows Strategy」. These transformations reflect designers’ ongoing inquiry into the fundamental question: “Why do we design?” In the era of AI algorithms, what is the ultimate pursuit of design? Emotion is often regarded as the last stronghold that distinguishes humans from machines—the romantic privilege of carbon-based life.「Form Follows Emotion」is to highlight both the fervor and the pathos of humanism.

In his lecture, Hu Haijie explored how “Engineered Emotion” has become central to design and shared the studio’s work in multi-dimensional spatial experience design. Through a series of both commercial and non-commercial cases, he illustrated how digital technology shapes spatial narratives and enhances user emotional engagement.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to Speak at Swiss Interactive Media Design Days

** Get first 4 lines of

Great experiences don’t just happen – they are carefully crafted to be felt.

At this year’s Swiss Interactive Media Design Days in St.Gallen, Switzerland, Tobias Geisler, Co-founder of VAVE, will delve into the power of immersive experiences. Held on March 14 at 12:15 PM, the talk will explore how design, technology, and storytelling come together to create unforgettable moments that resonate with audiences.

In today’s world, brands need more than just engagement – they need to create an emotional connection. This session will highlight how to design spaces that not only move people but make emotions tangible and lasting.

Let’s make people feel.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Wins Bronze at ADC*E Awards for DreamCO

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Unveils Yuwell Group Showroom in Nanjing

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler Selected as Jury for 2024 SCAPE Awards

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Dustin Stupp Presents DreamCo at MESH Festival 2024

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Hu Haijie Delivers Key Speech on AI Design at ECNU Anniversary Shanghai

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom shortlisted for ADC Awards!

** Get first 4 lines of

We are excited to share that our Yuwell Group Showroom project has been shortlisted by the ADC Jury. The final results will be announced on April 28.

This recognition underscores our commitment to placing emotional connection at the core of healthcare design. The showroom concept highlights how spatial experiences can foster clarity, dignity, and everyday healing. Yuwell Medical sought to bridge the gap between hospital care and at-home support by reimagining medical devices as accessible and emotionally resonant tools. The showroom, designed as an art museum of industrial design, creates warm, inviting spaces that foster emotional connections with medical technology. Through immersive lighting, curated materials, and interactive elements, the exhibition transforms medical devices into approachable parts of everyday life.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom Shortlisted for 2025 WXO World Experience Awards!

** Get first 4 lines of

Last weekend, 2025 WXO World Experience Awards announced its shortlist, VAVESTUDIO’s design，Yuwell Group Showroom was selected as one of the top 6 shortlists in the “Experience of the Year – Mid to Large Budget” category! The final award winners will be revealed at the WXO event in London on April 29.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to speak at London Experience Week

** Get first 4 lines of

When technology meets emotion, can experience design truly move us — or does it risk losing its human touch?

On April 30 from 2:00 to 2:30 PM BST (London Time), Tobias Geisler, Co-founder of VAVESTUDIO, will speak at the 2025 London Experience Week. At the Science Lab session held at Phantom Peak, he will join Rosie O’Connor (UK) and Miguel Melgarejo (Mexico) for a cross-cultural dialogue.

In this 30-minute session, the three speakers will explore the theme “Technology vs Emotion”: Is technology diluting emotional depth in experience design, or can it actually amplify it? Through storytelling, debate, and confrontation of ideas, the session aims to challenge common assumptions and uncover how design and technology can create truly moving spaces.

This session is part of London Experience Week – a global experience economy summit initiated by the World Experience Organization (WXO). From April 28 to May 2, over 500 pioneers in creativity, brand leadership, operations, and investment will gather in London to explore the future of experience design.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVE ranked among PAGE Magazine’s Top 50 Creative Agencies

** Get first 4 lines of

VAVE once again ranked among PAGE Magazine’s Top 50 Creative Agencies! A huge shoutout to our team, partners, and clients—2025, Let’s make people feel.

Each year, PAGE magazine selects the Top 50 most successful creative agencies and design studios in Germany. This ranking is based on core dimensions such as creative quality, commercial value, and industry impact. Since its launch, it has not only become a key reference for brands seeking creative partners but also a driving force for benchmark practices in visual design, digital experiences, and business innovation.

PAGE is a globally renowned German design magazine. Since 1986, PAGE has consistently focused on the core principles of “Design, Coding, Business” to drive visual innovation across print, web and mobile platforms. More than just presenting world-class works in layout, cover and visual design, it provides in-depth analysis of industry trends, serving as an indispensable source of inspiration for designers, programmers and brands alike.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to be jury of ADC Festival

** Get first 4 lines of

The ADC Jury 2025 is set – and we’re excited that we will be part of it! Tobias Geisler, Co-Founder of VAVE, is once again joining the Spatial Experience/Exhibition jury. On April 8 & 9, a panel of top creatives will come together to evaluate the boldest and most immersive work of the year.

The focus will be on ideas that go beyond aesthetics – experiences that captivate, challenge conventions, and create lasting impact. The jury process will be an inspiring exchange of insights, debates, and a celebration of outstanding creative achievements. Let’s celebrate the work that moves us！

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

HU Haijie attended CAA’s DALU Forum: Make People Feel

** Get first 4 lines of

On March 13, 2025, Hu Haijie, co-founder of VAVESTUDIO, was invited to attend the 140th session of the “DALU Forum”, hosted by the School of Visual Communication at China Academy of Art (CAA). He delivered a speech titled “Make People Feel”.

The famous modernist aesthetic dictum, 「Form Follows Function」has inspired countless variations, such as 「Form Follows Content」 ,「Form Follows Fiction」and 「Form Follows Strategy」. These transformations reflect designers’ ongoing inquiry into the fundamental question: “Why do we design?” In the era of AI algorithms, what is the ultimate pursuit of design? Emotion is often regarded as the last stronghold that distinguishes humans from machines—the romantic privilege of carbon-based life.「Form Follows Emotion」is to highlight both the fervor and the pathos of humanism.

In his lecture, Hu Haijie explored how “Engineered Emotion” has become central to design and shared the studio’s work in multi-dimensional spatial experience design. Through a series of both commercial and non-commercial cases, he illustrated how digital technology shapes spatial narratives and enhances user emotional engagement.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to Speak at Swiss Interactive Media Design Days

** Get first 4 lines of

Great experiences don’t just happen – they are carefully crafted to be felt.

At this year’s Swiss Interactive Media Design Days in St.Gallen, Switzerland, Tobias Geisler, Co-founder of VAVE, will delve into the power of immersive experiences. Held on March 14 at 12:15 PM, the talk will explore how design, technology, and storytelling come together to create unforgettable moments that resonate with audiences.

In today’s world, brands need more than just engagement – they need to create an emotional connection. This session will highlight how to design spaces that not only move people but make emotions tangible and lasting.

Let’s make people feel.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Wins Bronze at ADC*E Awards for DreamCO

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Unveils Yuwell Group Showroom in Nanjing

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler Selected as Jury for 2024 SCAPE Awards

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Dustin Stupp Presents DreamCo at MESH Festival 2024

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Hu Haijie Delivers Key Speech on AI Design at ECNU Anniversary Shanghai

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom shortlisted for ADC Awards!

** Get first 4 lines of

We are excited to share that our Yuwell Group Showroom project has been shortlisted by the ADC Jury. The final results will be announced on April 28.

This recognition underscores our commitment to placing emotional connection at the core of healthcare design. The showroom concept highlights how spatial experiences can foster clarity, dignity, and everyday healing. Yuwell Medical sought to bridge the gap between hospital care and at-home support by reimagining medical devices as accessible and emotionally resonant tools. The showroom, designed as an art museum of industrial design, creates warm, inviting spaces that foster emotional connections with medical technology. Through immersive lighting, curated materials, and interactive elements, the exhibition transforms medical devices into approachable parts of everyday life.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom Shortlisted for 2025 WXO World Experience Awards!

** Get first 4 lines of

Last weekend, 2025 WXO World Experience Awards announced its shortlist, VAVESTUDIO’s design，Yuwell Group Showroom was selected as one of the top 6 shortlists in the “Experience of the Year – Mid to Large Budget” category! The final award winners will be revealed at the WXO event in London on April 29.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to speak at London Experience Week

** Get first 4 lines of

When technology meets emotion, can experience design truly move us — or does it risk losing its human touch?

On April 30 from 2:00 to 2:30 PM BST (London Time), Tobias Geisler, Co-founder of VAVESTUDIO, will speak at the 2025 London Experience Week. At the Science Lab session held at Phantom Peak, he will join Rosie O’Connor (UK) and Miguel Melgarejo (Mexico) for a cross-cultural dialogue.

In this 30-minute session, the three speakers will explore the theme “Technology vs Emotion”: Is technology diluting emotional depth in experience design, or can it actually amplify it? Through storytelling, debate, and confrontation of ideas, the session aims to challenge common assumptions and uncover how design and technology can create truly moving spaces.

This session is part of London Experience Week – a global experience economy summit initiated by the World Experience Organization (WXO). From April 28 to May 2, over 500 pioneers in creativity, brand leadership, operations, and investment will gather in London to explore the future of experience design.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVE ranked among PAGE Magazine’s Top 50 Creative Agencies

** Get first 4 lines of

VAVE once again ranked among PAGE Magazine’s Top 50 Creative Agencies! A huge shoutout to our team, partners, and clients—2025, Let’s make people feel.

Each year, PAGE magazine selects the Top 50 most successful creative agencies and design studios in Germany. This ranking is based on core dimensions such as creative quality, commercial value, and industry impact. Since its launch, it has not only become a key reference for brands seeking creative partners but also a driving force for benchmark practices in visual design, digital experiences, and business innovation.

PAGE is a globally renowned German design magazine. Since 1986, PAGE has consistently focused on the core principles of “Design, Coding, Business” to drive visual innovation across print, web and mobile platforms. More than just presenting world-class works in layout, cover and visual design, it provides in-depth analysis of industry trends, serving as an indispensable source of inspiration for designers, programmers and brands alike.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to be jury of ADC Festival

** Get first 4 lines of

The ADC Jury 2025 is set – and we’re excited that we will be part of it! Tobias Geisler, Co-Founder of VAVE, is once again joining the Spatial Experience/Exhibition jury. On April 8 & 9, a panel of top creatives will come together to evaluate the boldest and most immersive work of the year.

The focus will be on ideas that go beyond aesthetics – experiences that captivate, challenge conventions, and create lasting impact. The jury process will be an inspiring exchange of insights, debates, and a celebration of outstanding creative achievements. Let’s celebrate the work that moves us！

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

HU Haijie attended CAA’s DALU Forum: Make People Feel

** Get first 4 lines of

On March 13, 2025, Hu Haijie, co-founder of VAVESTUDIO, was invited to attend the 140th session of the “DALU Forum”, hosted by the School of Visual Communication at China Academy of Art (CAA). He delivered a speech titled “Make People Feel”.

The famous modernist aesthetic dictum, 「Form Follows Function」has inspired countless variations, such as 「Form Follows Content」 ,「Form Follows Fiction」and 「Form Follows Strategy」. These transformations reflect designers’ ongoing inquiry into the fundamental question: “Why do we design?” In the era of AI algorithms, what is the ultimate pursuit of design? Emotion is often regarded as the last stronghold that distinguishes humans from machines—the romantic privilege of carbon-based life.「Form Follows Emotion」is to highlight both the fervor and the pathos of humanism.

In his lecture, Hu Haijie explored how “Engineered Emotion” has become central to design and shared the studio’s work in multi-dimensional spatial experience design. Through a series of both commercial and non-commercial cases, he illustrated how digital technology shapes spatial narratives and enhances user emotional engagement.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to Speak at Swiss Interactive Media Design Days

** Get first 4 lines of

Great experiences don’t just happen – they are carefully crafted to be felt.

At this year’s Swiss Interactive Media Design Days in St.Gallen, Switzerland, Tobias Geisler, Co-founder of VAVE, will delve into the power of immersive experiences. Held on March 14 at 12:15 PM, the talk will explore how design, technology, and storytelling come together to create unforgettable moments that resonate with audiences.

In today’s world, brands need more than just engagement – they need to create an emotional connection. This session will highlight how to design spaces that not only move people but make emotions tangible and lasting.

Let’s make people feel.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Wins Bronze at ADC*E Awards for DreamCO

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVESTUDIO Unveils Yuwell Group Showroom in Nanjing

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler Selected as Jury for 2024 SCAPE Awards

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Dustin Stupp Presents DreamCo at MESH Festival 2024

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Hu Haijie Delivers Key Speech on AI Design at ECNU Anniversary Shanghai

** Get first 4 lines of

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom shortlisted for ADC Awards!

** Get first 4 lines of

We are excited to share that our Yuwell Group Showroom project has been shortlisted by the ADC Jury. The final results will be announced on April 28.

This recognition underscores our commitment to placing emotional connection at the core of healthcare design. The showroom concept highlights how spatial experiences can foster clarity, dignity, and everyday healing. Yuwell Medical sought to bridge the gap between hospital care and at-home support by reimagining medical devices as accessible and emotionally resonant tools. The showroom, designed as an art museum of industrial design, creates warm, inviting spaces that foster emotional connections with medical technology. Through immersive lighting, curated materials, and interactive elements, the exhibition transforms medical devices into approachable parts of everyday life.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Yuwell Group Showroom Shortlisted for 2025 WXO World Experience Awards!

** Get first 4 lines of

Last weekend, 2025 WXO World Experience Awards announced its shortlist, VAVESTUDIO’s design，Yuwell Group Showroom was selected as one of the top 6 shortlists in the “Experience of the Year – Mid to Large Budget” category! The final award winners will be revealed at the WXO event in London on April 29.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to speak at London Experience Week

** Get first 4 lines of

When technology meets emotion, can experience design truly move us — or does it risk losing its human touch?

On April 30 from 2:00 to 2:30 PM BST (London Time), Tobias Geisler, Co-founder of VAVESTUDIO, will speak at the 2025 London Experience Week. At the Science Lab session held at Phantom Peak, he will join Rosie O’Connor (UK) and Miguel Melgarejo (Mexico) for a cross-cultural dialogue.

In this 30-minute session, the three speakers will explore the theme “Technology vs Emotion”: Is technology diluting emotional depth in experience design, or can it actually amplify it? Through storytelling, debate, and confrontation of ideas, the session aims to challenge common assumptions and uncover how design and technology can create truly moving spaces.

This session is part of London Experience Week – a global experience economy summit initiated by the World Experience Organization (WXO). From April 28 to May 2, over 500 pioneers in creativity, brand leadership, operations, and investment will gather in London to explore the future of experience design.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

VAVE ranked among PAGE Magazine’s Top 50 Creative Agencies

** Get first 4 lines of

VAVE once again ranked among PAGE Magazine’s Top 50 Creative Agencies! A huge shoutout to our team, partners, and clients—2025, Let’s make people feel.

Each year, PAGE magazine selects the Top 50 most successful creative agencies and design studios in Germany. This ranking is based on core dimensions such as creative quality, commercial value, and industry impact. Since its launch, it has not only become a key reference for brands seeking creative partners but also a driving force for benchmark practices in visual design, digital experiences, and business innovation.

PAGE is a globally renowned German design magazine. Since 1986, PAGE has consistently focused on the core principles of “Design, Coding, Business” to drive visual innovation across print, web and mobile platforms. More than just presenting world-class works in layout, cover and visual design, it provides in-depth analysis of industry trends, serving as an indispensable source of inspiration for designers, programmers and brands alike.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to be jury of ADC Festival

** Get first 4 lines of

The ADC Jury 2025 is set – and we’re excited that we will be part of it! Tobias Geisler, Co-Founder of VAVE, is once again joining the Spatial Experience/Exhibition jury. On April 8 & 9, a panel of top creatives will come together to evaluate the boldest and most immersive work of the year.

The focus will be on ideas that go beyond aesthetics – experiences that captivate, challenge conventions, and create lasting impact. The jury process will be an inspiring exchange of insights, debates, and a celebration of outstanding creative achievements. Let’s celebrate the work that moves us！

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

HU Haijie attended CAA’s DALU Forum: Make People Feel

** Get first 4 lines of

On March 13, 2025, Hu Haijie, co-founder of VAVESTUDIO, was invited to attend the 140th session of the “DALU Forum”, hosted by the School of Visual Communication at China Academy of Art (CAA). He delivered a speech titled “Make People Feel”.

The famous modernist aesthetic dictum, 「Form Follows Function」has inspired countless variations, such as 「Form Follows Content」 ,「Form Follows Fiction」and 「Form Follows Strategy」. These transformations reflect designers’ ongoing inquiry into the fundamental question: “Why do we design?” In the era of AI algorithms, what is the ultimate pursuit of design? Emotion is often regarded as the last stronghold that distinguishes humans from machines—the romantic privilege of carbon-based life.「Form Follows Emotion」is to highlight both the fervor and the pathos of humanism.

In his lecture, Hu Haijie explored how “Engineered Emotion” has become central to design and shared the studio’s work in multi-dimensional spatial experience design. Through a series of both commercial and non-commercial cases, he illustrated how digital technology shapes spatial narratives and enhances user emotional engagement.

From corporate identity to experience identity

This is a short news article with up to 4 lines of copy. All longer news articles will be cropped and the full copy can be found on the related article page that follows the Thinking article template just with less content.

Tobias Geisler to Speak at Swiss Interactive Media Design Days

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Great experiences don’t just happen – they are carefully crafted to be felt.

At this year’s Swiss Interactive Media Design Days in St.Gallen, Switzerland, Tobias Geisler, Co-founder of VAVE, will delve into the power of immersive experiences. Held on March 14 at 12:15 PM, the talk will explore how design, technology, and storytelling come together to create unforgettable moments that resonate with audiences.

In today’s world, brands need more than just engagement – they need to create an emotional connection. This session will highlight how to design spaces that not only move people but make emotions tangible and lasting.

Let’s make people feel.

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VAVESTUDIO Wins Bronze at ADC*E Awards for DreamCO

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VAVESTUDIO Unveils Yuwell Group Showroom in Nanjing

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Tobias Geisler Selected as Jury for 2024 SCAPE Awards

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Dustin Stupp Presents DreamCo at MESH Festival 2024

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Hu Haijie Delivers Key Speech on AI Design at ECNU Anniversary Shanghai

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Yuwell Group Showroom shortlisted for ADC Awards!

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We are excited to share that our Yuwell Group Showroom project has been shortlisted by the ADC Jury. The final results will be announced on April 28.

This recognition underscores our commitment to placing emotional connection at the core of healthcare design. The showroom concept highlights how spatial experiences can foster clarity, dignity, and everyday healing. Yuwell Medical sought to bridge the gap between hospital care and at-home support by reimagining medical devices as accessible and emotionally resonant tools. The showroom, designed as an art museum of industrial design, creates warm, inviting spaces that foster emotional connections with medical technology. Through immersive lighting, curated materials, and interactive elements, the exhibition transforms medical devices into approachable parts of everyday life.

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Yuwell Group Showroom Shortlisted for 2025 WXO World Experience Awards!

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Last weekend, 2025 WXO World Experience Awards announced its shortlist, VAVESTUDIO’s design，Yuwell Group Showroom was selected as one of the top 6 shortlists in the “Experience of the Year – Mid to Large Budget” category! The final award winners will be revealed at the WXO event in London on April 29.

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Tobias Geisler to speak at London Experience Week

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When technology meets emotion, can experience design truly move us — or does it risk losing its human touch?

On April 30 from 2:00 to 2:30 PM BST (London Time), Tobias Geisler, Co-founder of VAVESTUDIO, will speak at the 2025 London Experience Week. At the Science Lab session held at Phantom Peak, he will join Rosie O’Connor (UK) and Miguel Melgarejo (Mexico) for a cross-cultural dialogue.

In this 30-minute session, the three speakers will explore the theme “Technology vs Emotion”: Is technology diluting emotional depth in experience design, or can it actually amplify it? Through storytelling, debate, and confrontation of ideas, the session aims to challenge common assumptions and uncover how design and technology can create truly moving spaces.

This session is part of London Experience Week – a global experience economy summit initiated by the World Experience Organization (WXO). From April 28 to May 2, over 500 pioneers in creativity, brand leadership, operations, and investment will gather in London to explore the future of experience design.

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VAVE ranked among PAGE Magazine’s Top 50 Creative Agencies

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VAVE once again ranked among PAGE Magazine’s Top 50 Creative Agencies! A huge shoutout to our team, partners, and clients—2025, Let’s make people feel.

Each year, PAGE magazine selects the Top 50 most successful creative agencies and design studios in Germany. This ranking is based on core dimensions such as creative quality, commercial value, and industry impact. Since its launch, it has not only become a key reference for brands seeking creative partners but also a driving force for benchmark practices in visual design, digital experiences, and business innovation.

PAGE is a globally renowned German design magazine. Since 1986, PAGE has consistently focused on the core principles of “Design, Coding, Business” to drive visual innovation across print, web and mobile platforms. More than just presenting world-class works in layout, cover and visual design, it provides in-depth analysis of industry trends, serving as an indispensable source of inspiration for designers, programmers and brands alike.

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Tobias Geisler to be jury of ADC Festival

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The ADC Jury 2025 is set – and we’re excited that we will be part of it! Tobias Geisler, Co-Founder of VAVE, is once again joining the Spatial Experience/Exhibition jury. On April 8 & 9, a panel of top creatives will come together to evaluate the boldest and most immersive work of the year.

The focus will be on ideas that go beyond aesthetics – experiences that captivate, challenge conventions, and create lasting impact. The jury process will be an inspiring exchange of insights, debates, and a celebration of outstanding creative achievements. Let’s celebrate the work that moves us！

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HU Haijie attended CAA’s DALU Forum: Make People Feel

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On March 13, 2025, Hu Haijie, co-founder of VAVESTUDIO, was invited to attend the 140th session of the “DALU Forum”, hosted by the School of Visual Communication at China Academy of Art (CAA). He delivered a speech titled “Make People Feel”.

The famous modernist aesthetic dictum, 「Form Follows Function」has inspired countless variations, such as 「Form Follows Content」 ,「Form Follows Fiction」and 「Form Follows Strategy」. These transformations reflect designers’ ongoing inquiry into the fundamental question: “Why do we design?” In the era of AI algorithms, what is the ultimate pursuit of design? Emotion is often regarded as the last stronghold that distinguishes humans from machines—the romantic privilege of carbon-based life.「Form Follows Emotion」is to highlight both the fervor and the pathos of humanism.

In his lecture, Hu Haijie explored how “Engineered Emotion” has become central to design and shared the studio’s work in multi-dimensional spatial experience design. Through a series of both commercial and non-commercial cases, he illustrated how digital technology shapes spatial narratives and enhances user emotional engagement.

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Tobias Geisler to Speak at Swiss Interactive Media Design Days

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Great experiences don’t just happen – they are carefully crafted to be felt.

At this year’s Swiss Interactive Media Design Days in St.Gallen, Switzerland, Tobias Geisler, Co-founder of VAVE, will delve into the power of immersive experiences. Held on March 14 at 12:15 PM, the talk will explore how design, technology, and storytelling come together to create unforgettable moments that resonate with audiences.

In today’s world, brands need more than just engagement – they need to create an emotional connection. This session will highlight how to design spaces that not only move people but make emotions tangible and lasting.

Let’s make people feel.

From corporate identity to experience identity

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VAVESTUDIO Wins Bronze at ADC*E Awards for DreamCO

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VAVESTUDIO Unveils Yuwell Group Showroom in Nanjing

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Tobias Geisler Selected as Jury for 2024 SCAPE Awards

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Dustin Stupp Presents DreamCo at MESH Festival 2024

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Hu Haijie Delivers Key Speech on AI Design at ECNU Anniversary Shanghai

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